For most people, leasing a car means hours at a dealership. For Zoriy Birenboym's customers, it might mean a few clicks between coffee refills and conference calls -- no neckties or showroom visits required.

For decades, car leasing has followed the same playbook: visit a dealership, endure hours of negotiation, and sign a contract that's somehow more complicated than your cell phone bill. Zoriy Birenboym, CEO of eAutoLease.com, looked at that experience and saw an opportunity hiding in plain sight.

"Technology allows us to remove the stress from car leasing," Birenboym said. "Our platform gives consumers transparency, flexibility, and convenience, something the industry has lacked for decades."

From Brooklyn to a Nationwide Audience

Birenboym launched eAutoLease in Brooklyn with a simple idea: the car-leasing process should be as easy as ordering groceries online. What began as a regional service quickly expanded into a nationwide platform that lets customers browse nearly every make and model, get quotes, and arrange delivery directly from a smartphone or laptop.

"Customers save hours, sometimes even days, by avoiding the back-and-forth at dealerships," he said. "Life is too short to spend it in a showroom."

That frustration isn't rare. In one Reddit thread that's still making the rounds among car enthusiasts, a driver complained that it took five hours to lease a new car, with more than 80 percent of that time spent waiting rather than negotiating.

Industry data backs up the growing appetite for change. According to Experian, 25.35 percent of all new vehicles in the U.S. were leased, up from 21.14 percent the previous year. Analysts say the rebound in leasing reflects both rising vehicle prices and the convenience of new digital platforms like eAutoLease that make the process faster and more transparent.

By skipping physical showrooms and streamlining operations, eAutoLease keeps overhead low and passes those savings to consumers. The company now delivers vehicles to homes and offices across the United States and has earned thousands of five-star reviews along the way.

A Business Built on Transparency

The company's approach centers on removing confusion from the leasing process. "We don't believe in hidden fees," Birenboym said. "There are no doc fees, no nitro fees, and no unnecessary add-ons. If we recommend something, like tire insurance, it's because it genuinely benefits the customer."

That clarity translates into measurable savings. While rates vary depending on credit, location, and promotional VIP codes, most eAutoLease customers save more than $1,000 compared with traditional dealership leases. The company has leased thousands of vehicles, collectively saving drivers hundreds of thousands of dollars and countless hours of time.

Birenboym said many people overestimate how much they can save by negotiating in person, when in reality they may spend more time and money at the dealership than they realize.

Why Leasing Still Works

Birenboym believes leasing often makes more sense than buying, especially in an era of rapid technological change. "When you lease, you're not exposed to depreciation," he said. "You drive the car, enjoy it, and when the lease ends, you hand it back. If you loved it, you can buy it out, but you're never stuck with a depreciating asset."

That's especially relevant in today's electric-vehicle market. As EV technology evolves, leasing allows drivers to upgrade to newer models without the risk of owning a car that quickly feels outdated. Birenboym said that flexibility helps customers keep pace with changing technology while maintaining predictable costs.

Who Benefits Most

The appeal of eAutoLease extends beyond tech-savvy city dwellers. Families appreciate the ability to secure newer, safer vehicles without large down payments. Business owners can take advantage of potential tax benefits. Young professionals enjoy the flexibility to change vehicles as their lifestyles evolve.

"Leasing isn't just about saving money," Birenboym said. "It's about saving time and removing stress. Our clients can lease a car from their office, their living room, or even on their lunch break."

The Digital Advantage

Birenboym's model replaces high-pressure sales tactics with a customer-centric, digital experience. Shoppers can compare prices across brands, explore financing options, and lock in deals with price-match guarantees and zero-down specials, depending on the offer.

He noted that dealerships are typically limited to a few brands, while eAutoLease can source nearly any make or model through its network of partners.

Driving Into the Future

As eAutoLease expands its reach, Birenboym is already thinking about what comes next. The company is developing new tools to make online leasing even faster and exploring subscription-style programs that let drivers swap vehicles more frequently.

"The future is bright," he said. "We're constantly rolling out new programs and flexible options. Five years from now, I want people to say eAutoLease did for car leasing what Amazon did for online shopping."

What began as a Brooklyn experiment has evolved into a national platform proving that technology can make car leasing not only easier, but more enjoyable. Birenboym said people come to eAutoLease because they're tired of the old way, and they stay because they realize this is how leasing should have been all along.

The Couch Is the New Showroom

As more drivers embrace the comfort of digital convenience, Birenboym's vision feels less like a disruption and more like a natural evolution. The dealership model isn't vanishing overnight, but for a growing number of consumers, the best seat in the house for leasing a new car might just be the one in their living room.

Tired of Dealership Hassles? This CEO Wants You to Lease Your Next Car From Your Couch | FOX 28 Spokane