Cruise Planners Executive Team: Chief Information Officer, Brian Shultz; Chief Operations Officer, Theresa Scalzitti; Founder and CEO, Michelle Fee and Chief Strategy Officer, Scott Koepf.

CORAL SPRINGS, Fla., Oct. 13, 2025 /PRNewswire/ -- Cruise Planners, the nation's largest home-based travel advisor franchise network, unveiled several new franchise marketing initiatives during its annual convention. Cruise Planners' award-winning marketing program inspires travel, provides exclusive offers, and streamlines the advisor-client experience. These enhancements are part of the free marketing support included with Cruise Planners franchise ownership.

Highlights include:

NEW CORPORATE WEBSITE: Cruise Planners is launching a newly redesigned, modern, mobile-first corporate website designed to quickly connect travelers to a Cruise Planners advisor. New visitors will be paired with an advisor based on trip type -- such as cruises, tours, or resorts -- making it easier than ever to find a travel advisor for their specific needs. The site also features a robust "Get Inspired" section with blogs, videos, and travel offers.

NEW ADVISOR WEBSITES: Cruise Planners advisors will soon benefit from newly redesigned websites that align with the corporate site but offer customization to match their personal specialties. These sites feature travel-inspired visuals, streamlined navigation, and easy access to special offers, travel content, and vacation search tools, helping advisors showcase their expertise to current and prospective clients.

TIMELESS ROMANCE - A NEW TRAVEL BROCHURE FOR COUPLES: Cruise Planners is introducing a romance travel brochure designed for honeymoons, anniversaries, destination weddings, and getaways. The guide showcases cruises, resorts, and unique experiences while positioning Cruise Planners advisors as experts in honeymoon and couples travel planning.

PORT SHOPPING PROGRAM: Cruise Planners clients will gain access to exclusive shopping perks in popular cruise ports throughout the Caribbean, Alaska, and Hawaii. Discounts, free gifts, and special offers will be available directly through clients' MyTrips accounts and can be redeemed easily at participating stores by showing a mobile device.

"Each year at convention, we roll out fresh tools and programs to help our advisors stand out with customers and prospects -- and this year is no different," said Michelle Fee, Founder and CEO of Cruise Planners. "Our redesigned corporate website, along with upcoming new advisor websites, will provide the added visibility and business platform our advisors need to drive their success."

Company Background: Cruise Planners was founded in 1994 and is the nation's largest home-based travel agent franchise network. As a leader in the travel franchise industry, Cruise Planners positions a nation-wide network of over 3,000 franchise owners for success by providing innovative marketing programs, proprietary and cutting-edge booking, and technology tools, as well as professional development and hands-on training with the industry's top executives. Recognized as a low-cost franchise opportunity, Cruise Planners has been ranked the No. 1 travel franchise by Entrepreneur magazine for 18 consecutive years. and awarded by Franchise Business Review as "Best-In-Category" for 2 years.

Franchise Business Review also ranked Cruise Planners #3 OVERALL on their list of Top 200 Franchises of 2022. Cruise Planners was recently featured in Entrepreneur as one of the top 30 franchise innovators in technology, has been consistently named as one of the Top Women-Owned Businesses by the South Florida Business Journal, is on the Inc. 5000 list as one of the fastest-growing private companies in America, and was recognized as one of the Top Workplaces by the Sun Sentinel.

Visit our website, www.cruiseplanners.com, for more information or to view the complete list of awards and honors. For those interested in becoming a franchise owner, please visit https://www.cruiseplannersfranchise.com/.

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SOURCE Cruise Planners Franchising, LLC

Cruise Planners Travel Franchise Unveils Fresh Marketing Tools to Inspire Travel & Connect Clients with Advisors